Google Maps is a desktop web mapping service developed by Google. It offers satellite imagery, street maps, 360° panoramic views of streets (Street View), real-time traffic conditions (Google Traffic), and route planning for traveling by foot, car, bicycle (in beta), or public transportation.

Businesses can Benefit from Google Maps

If you’re a business owner, you can have your company added to Google’s network so it can be found on Google Maps. You just need to provide details about your business information on Google Places. This will enable your business to be located by customers who do a search that relates to your business’ name or the services you offer. Also, your location will be mapped for easy access to your establishment.

This helps your business stay competitive. Even if you do not have a strong web presence, you can include your brick-and-mortar business on the web by having it mapped for all to see.

In the yellow book pages or other offline marketing pieces, you add your hours, location and key information customers need to know about your business. You can do this and more with Google Maps. And have the capability for potential customers to see videos, special offers and even the outside of your business so clearly that they can view parking and pick out a space.

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